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Grand Openings in May

Grand Openings in May

Blende Custom Beauty is opening May 2 at 106 Elm St. after completing a beautiful restoration. Celebrity makeup artist Keira Karlin, Blende's co-owner, has worked on TV shows including Law and Order SVU, The Blacklist, The Affair, Blue Bloods and SNL. She has been the personal makeup artist for celebrities and dignitaries such as Debra Messing, Lucy Liu, Kevin Costner and President Bill Clinton. Her partner Nikki Tardibuono is a Makeup Artist and Licensed Esthetician certified in Microblading, with many years of retail management experience. Both women are working moms, living in the Westfield area for the past 17 years. This duo brings their talents to their new shop in the heart of Downtown Westfield. Blende specializes in custom blended makeup and lip bar, microblading and brow sculpting, private and group lessons, weddings and parties. 908.588.2094. Read more... www.blendebeauty.com 

Hand Picked, featuring urban wear and Supreme clothing, including sneakers and caps, is open at 107 Prospect St. (across from Bovella's). www.handpickednj.com 

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Girl's Day & Night Out is Coming May 11 with Free Parking and Celebrity Guest Vern Yip

Girl's Day & Night Out is Coming May 11 with Free Parking and Celebrity Guest Vern Yip
Enjoy FREE PARKING and Special Guest Vern Yip at The Farmhouse Store
 
Ladies, it's time to shop! Girls' Night Out Returns to Westfield May 11, 2017 as a Day & Night Event! Typically an evening event, you can now enjoy the festivities all day for shopping and refreshments AND into the evening until 9pm. The Town of Westfield is offering FREE parking all day & night! Special guests will be at The Farmhouse Store (221 E. Broad St.) from 6-9pm -- HGTV's Vern Yip and Good Housekeeping 's Meaghan Murphy! 
 
Come out to shop for Mother's Day gifts, discover unique shops, pamper yourself with promotions & special events, and relax with complimentary refreshments as you stroll among the retailers in Downtown Westfield. Be one of the first 1,500 lucky ladies to register and receive a complimentary gift from Downtown Westfield Corporation (a secret until arrival)! Rain or shine. Bag sponsors include Athleta and Keller-Williams Realty. A brochure of participating businesses along with their promotions for the evening will be published soon on www.westfieldtoday.com.
 
 
 
 
 

 

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Chez Catherine Completes Restaurant Renovations with New Ownership & New Executive Chef

Chez Catherine Completes Restaurant Renovations with New Ownership & New Executive Chef

Chez Catherine Restaurant in Westfield NJ has been known as one of New Jersey’s top destinations since 1979 for classic French cuisine. Former maître d'hôtel, now Restauranteur Stephan Bocket and his business partner Michael Cowan recently purchased this renowned restaurant and have invigorated this Westfield staple with beautiful renovations, new menus and a fresh staff headed by Executive Chef Christine Migton.

The soft grand re‐opening in March met the anticipation with substance. The restaurant has now ushered in a new modern elegant European feel to its dining room with a plaster stone effect on the walls, a beautiful coffered ceiling with elegant unobtrusive lighting creating a wonderfully warm comfortable ambiance. The new menu offers many classic dishes including Dover Sole prepared tableside as well as enticing new‐era dishes prepared by Executive Chef Migton that are a wonderful exemplification of culinary excellence from food quality to preparation and presentation. The new menu when paired with Chez Catherine’s exceptional wine list creates a truly special dining experience.

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Westfield Named in Top 10 Walkable Places in NJ

Westfield Named in Top 10 Walkable Places in NJ

NJ Spotlight has named Westfield in their top 10 list of urban 'walkable places' in New Jersey. More people want to live in such places nationwide and NJ has plenty of them. Watch the segment here: http://www.njspotlight.com/stories/17/04/06/more-people-want-to-live-in-urban-walkable-places-and-nj-s-got-lots-of-them/

 

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Grand Openings in April

Grand Openings in April

Downtown BBQ is open at 301 South Ave. W. Downtown BBQ's signature rub and open-flame grill bring out the unique flavors in their meat. Starting with Grade A Prime Angus beef, Chicken and Ribs, they apply a signature rub and allow the flavors to permeate the meat for at least 48 hours before grilling their steaks, chicken, ribs and burgers on an open-flame grill. 908.264.8252. 
www.downtownbbq.net  

Coming Soon: 

Blende Custom Beauty is opening soon at 106 Elm St. after completing a beautiful restoration. Celebrity makeup artist Keira Karlin has worked on TV shows including Law and Order SVU, The Blacklist, The Affair, Blue Bloods and SNL. Keira brings her talents to her new shop in the heart of Downtown Westfield. Blende specializes in custom blended makeup and lip bar, microblading and brow sculpting, private and group lessons, weddings and events. 

www.facebook.com/BlendeBeauty

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New Construction Brings Luxury Rental Apartments to Downtown Westfield

New Construction Brings Luxury Rental Apartments to Downtown Westfield

There are three new and exciting building projects currently under construction in Downtown Westfield that promise to bring new rental options and foot traffic to our downtown commercial district. All of these buildings are transit friendly, conveniently located within easy walking distance to the train and bus stations, and offer great appeal for a wide variety of renters -- including young professionals, empty nesters, and single parents who want to remain in the area. In addition, all three properties represent significant investments in our future, are modern and architecturally appealing, and blend into the downtown character. They represent improvements to currently underutilized properties located at highly visible locations within our downtown area. They will provide easy access to the goods, services and entertainment that Downtown Westfield provides as well as parking. 

333 Central - Pictured above, a 70-unit, four-story luxury rental building will be opening soon at Central and South Avenues. With easy access to Westfield's train station, this transit-oriented multi-family structure is sure to attract professionals and local empty-nesters looking to downsize. With a completion date set for spring 2017, this 126,340 square foot property will feature 70 luxury one and two-bedroom rental apartments with enclosed parking, a lounge with a wet bar, a gym, yoga room, and two rooftop lounges. Apartments will have 9-foot ceilings, hardwood floors and stainless steel appliances. Some apartments will also have a den and/or a private terrace. The building is pet friendly. For more information, visit www.333CentralAve.com  

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An Update About Downtown from the Downtown Westfield Corporation (DWC)

An Update About Downtown from the Downtown Westfield Corporation (DWC)

Written by Sherry Cronin, Executive Director, Downtown Westfield Corporation

There has been much focus on the state of Downtown Westfield this year especially as retail continues to go through incredible change.  With the convenience and ease of online shopping and the choice of how consumers can spend, many of our own residents may not shop the same way they did in the past.  Yet, we all want a strong and vibrant downtown and want to see every storefront filled. 

Westfield is not alone.  As retail continues to contract, restaurants and personal service types of businesses are growing. Many downtowns and shopping destinations are experiencing similar issues.  There are many factors locally to nationally which are influencing the pace of change we are experiencing.  Every day, there is a new headline about store closings and the state of retail on the decline.  As demographics shift, more millennials will emerge onto the marketplace and additional change is inevitable.  Business uses that could never have been contemplated are often not allowed in the existing zoning ordinances.  Product and service providers often struggle to determine what customers want and expect. Today’s retailers often do not need or want large square foot locations which is prevalent in some Downtown Westfield vacancies requiring some difficult and costly decisions on behalf of tenants and property owners.

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Rumors on Social Media Can Be Damaging to Our Downtown

Rumors on Social Media Can Be Damaging to Our Downtown

Rumors can be a terribly damaging form of communication. Rumors spread on social media are no exception, and only serve to amplify the negative effects on people and businesses. 

Recently our office has received an increased level of questions about store closings based on rumors on social media. While we can in some cases confirm news about stores not renewing their leases or planning to close, the majority of rumors we hear and read are false! Rumors about some of our downtown chain stores and restaurants closing are most often not true and we are baffled by who would start such rumors and why. The businesses affected are themselves confused about where the rumors started and are forced into damage control mode to convince customers they are doing fine.

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Grand Openings in March 2017

Grand Openings in March 2017

Several new businesses have opened this month and many more are to come.

 

The Salad House is now open at 113 Quimby St. With locations in Millburn and Morristown, The Salad House specializes in "create your own" salads and wraps that can be saved electronically for your return visit. They also offer a wide variety of sandwiches, soups, paninis, flat bread pizzas (available gluten free), delicious small plate appetizers and a full kids menu. Signature salad creations include the Mandarin Chicken Salad, the Apple Walnut Salad, and the Boss Salad. 908.233.2467. www.thesaladhouse.com

Michael Robert Construction is now open at the corner of South Ave. & W. Broad St. Stop in to admire their exciting restoration and see how they can help with your restoration project. 908.591.4578. www.michaelrobertconstruction.com 

Coming Soon: 

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Grand Openings in February 2017

Grand Openings in February 2017

Amazing Lash Studio is now open at 225 E. Broad St. and is dedicated to raising the bar on perfection, lasting beauty and professionalism in eyelash extensions. Get your first set of eyelash extensions for only $79.99, so stop in today. 908.312.3770.

www.amazinglashstudio.com

Rock 'n' Joe Coffee Bar is under new ownership. You may see the familiar face of longtime resident Greg Gradel who is busy making changes to the interior, exterior and menu. 20 Prospect St., 908.232.1660. www.rocknjoe.com 

Next Cleaners is now Yellow Bear Cleaners. The brand relaunched its company and brand into a full service, eco-friendly dry cleaners with free pickup and delivery as well as a new app. Enjoy their Winter special with 20% off for two months, February and March. Will even offer same day service! 335 South Ave. W., 908.228.7889. www.ybcleaners.com 

Coming Soon:

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